Good 'N' Green


Oct 8, 2016

We’re seeing stars! Shake Shack is proud to announce that it will open its third California location on Wednesday, October 12th at 11AM at 6201 Hollywood Blvd., part of Eastown, a modern and lively community located in the heart of Hollywood.

Shake Shack is a critically acclaimed, modern day “roadside” burger stand known for its 100% all-natural Angus beef burgers and flat-top Vienna beef dogs (no added hormones and no antibiotics ever), 100% all-natural cage-free chicken (no antibiotics ever), spun-fresh frozen custard, crinkle cut fries, craft beer, wine and more. A fun and lively community gathering place with widespread appeal, Shake Shack has earned a cult-like following around the world.

In addition to the Shack classics, the Hollywood Shack will feature the LA-only Roadside Double, a double Swiss cheeseburger topped with Dijon mustard and onions simmered in bacon and beer. The Shack will be spinning up a selection of local frozen custard concretes, including the Tinseltown Toffee (chocolate custard, peanut butter sauce, chocolate toffee and Compartes dark chocolate chunks) and LA Pie Oh My (vanilla custard and slice of Rucker’s Pie seasonal pie). Spun exclusively at the Hollywood Shack, the Sunset Grind (vanilla custard, Stumptown coffee, marshmallow sauce and Cofax spiced crumb donut). What’s even sweeter, the Hollywood Shack will be serving up the Traffic JAM Shake (vanilla custard blended with Sqirl raspberries & cardamom jam).

As part of Shake Shack’s mission to Stand For Something Good®, the Hollywood Shack is partnering up with Project Angel Food, an organization whose mission is to nourish the Los Angeles community with freshly-cooked meals to offer optimum benefits to those debilitated by critical illnesses. Five percent of sales from the Sunset Grind concrete will be donated to Project Angel Food, and Shake Shack team members will volunteer at events run by the charitable organization.

The Hollywood location continues the tradition of Shake Shack as a community hub. It features an expansive patio area, perfect for kicking back with our selection of hand-picked wine including A Tribute to Grace, Robert Sinskey, Sandhi and Scribe. Chill out and pair the Roadside Double with one of our local craft beers from Firestone, Walker, Angel City and Boomtown. In addition, sip on our Shack-exclusive Shack Red® and Shack White® wines from Frog’s Leap Winery and ShackMeister® from Brooklyn Brewery.

The Hollywood Shack was constructed thoughtfully and purposefully to fit its unique environment, using a creative design approach by the Shake Shack in-house design team. Every star has its day. The ShackBurger will celebrates its moment on the Hollywood Walk of Fame with its very own star embedded in the entrance of the Hollywood Shack.

In keeping with Shack Shack’s commitment to green architecture and eco-friendly construction, the Shack is constructed with recycled and sustainable materials. The walls are clad in a geometric pattern with white washed oak and western red cedar, and we’ve partnered with a variety of designers including Uhuru for sustainable seating, Staach for booths made from lumber certified by the Forest Stewardship Council and CounterEvolution for tabletops handcrafted from reclaimed bowling alley lanes. All good in the wood!

Shake Shack Hollywood graphic with hollywood star