Bring it on Big D! Shake Shack is proud to announce that it will open its first-ever location in Dallas, TX at Uptown’s 11-acre office and retail complex The Crescent on Thursday, September 1st, 2016 at 11AM.
Set in the lush park space of The Crescent, the Uptown Dallas Shake Shack returns to its roots as a neighborhood park kiosk in New York City’s Madison Square Park. The Shack is a convenient walk from the Dallas Arts District and Klyde Warren Park. Located under a verdant canopy of trees, it’s the perfect spot to kick back with a delicious ShackBurger® and local beer. Steps away, guests can hang out at the corner park complete with lawn furniture and bocce ball court.
“The level of excitement and anticipation for our first Dallas Shack is beyond humbling,” said Shake Shack CEO Randy Garutti. “We’re looking forward to returning the favor and introducing a community place right here in the heart of the city, where guests can hang with friends and family.”
Shake Shack is a critically acclaimed, modern day “roadside” burger stand known for its 100% all-natural Angus beef burgers and flat-top Vienna beef dogs (no added hormones and no antibiotics ever), 100% all-natural cage-free chicken (no antibiotics ever), spun-fresh frozen custard, crinkle cut fries, craft beer and wine and more. A fun and lively community gathering place with widespread appeal, Shake Shack has earned a cult-like following around the world.
In addition to the Shack classics, the menu will feature the Dallas-exclusive Link Burger, a cheeseburger topped with griddled Pecan Lodge jalapeño cheese sausage link, pickles and ShackSauce. The Shack will be spinning up a selection of local frozen custard concretes including the Dallas Pie Oh My (vanilla custard and slice of Emporium Pies seasonal pie), Pearl & Pecan (vanilla custard, salted caramel sauce, pecans and chocolate toffee), and Shack Attack (chocolate custard, fudge sauce, chocolate truffle cookie dough and Dude, Sweet Chocolate cocoa nib crack bar), a classic Shack fan favorite with a sweet Dallas spin.
As part of Shake Shack’s mission to Stand For Something Good®, Shake Shack will donate five percent of sales from the Pearl & Pecan concrete to Children’s Medical Center Dallas, the flagship hospital of Children’s Health. Shack team members will also volunteer at events run by the hospital.
In keeping with Shake Shack’s commitment to thoughtful and responsible design, the architecture of the Shack has clean, modern lines contrasted against the lush, green park. Similar to the original Madison Square Park location, the reflective glass storefront ties the Shack to the landscape around it. Focusing on sustainable furniture, the outdoor seating is made from recycled milk jugs, indoor tabletops from reclaimed bowling alley lanes, chairs from renewable ash wood forests and bench seating from FSC-certified lumber. Other local touches include mixed cladding made from 1930s shiplap, as well as reclaimed gym flooring from nearby Dallas schools. Above the dining room, a wooden light trellis uses reclaimed Longleaf Sinker Pine, pulled from southern U.S. rivers.